Scrapbook

Schema (structured markup) lights the way for Google bots at the confluence of creative content and technical SEO. Here’s how to max it for SERPs and traffic.

A short guide illustrating how to allow Door4 (and optionally manage) your Google Analytics profiles.

How will you ensure that your brand will endure the stresses and strains of the lockdown situation? Here's a solid strategy for you, with learnings from Google.

A business update on the impact of Coronavirus/COVID-19 on our operations - we're still working for our clients and even onboarding new ones.

It’s common for Paid Search accounts to waste ad spend. But it doesn’t have to be like this! Here’s how to optimise your account so it makes more money for you.

February's curated news and observations about Paid Media and Social from the desk of Steven Johns, Door4’s PPC Expert, Marketing Strategist and Top 50 PPC Influencer 2019.