Using data to inform creative storytelling, we make the most of your audience data for targeting, maximising your Paid Social budgets and getting you an excellent ROAS.
What we see
As a Social Media Marketing Agency, we know Facebook is the most actively used social platform across the world – the average adult loses 7 years of their life to social media – let’s use that! From a direct response performance perspective, we’ve seen it consistently outperform other social channels. It’s the starting point for our social ad strategies. We do other channels, of course, but we know Facebook advertising works well. Audiences are crucial to the success of social media advertising.
What we do
We build with you, so your campaigns are founded in our knowledge of what will give an effective response plus your knowledge of your customer. The strongest campaigns utilise a consistent storytelling strategy and data signals to build a message over time with your targeted audience. We stay on top of the creative aspects of your campaigns, while data signals help to give us a digital footprint to optimise continuously.
Social Media Marketing – fast intel, long-term wins
We aim for a strategy that goes from fast intel to long-term strategy. We know the strongest campaigns are where we utilise a consistent storytelling strategy, and we use data signals to build a message over time with the targeted audience. To break that down, you know your likely customers, we target them with ads to tell them a story about why they should engage with your brand, from your most recent promotions to your brand awareness. We stay on top of the creative aspects of your campaigns. Data signals help to give us a digital footprint to optimise continuously. We have a keen understanding of what works, what doesn’t, what gives fast intel and quick wins, and what’s good for the long-term.
You’ll be involved and informed the whole time. This includes having easy access to your most up-to-date data at all times, and critical insights from our monthly reports and during our regular scheduled calls and meetings.
We pride ourselves on high levels of service with good communication and complete transparency – see our service agreement.