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  1. What we do
  2. Acquisition
  3. Content Marketing

Acquisition

Content Marketing

From strategy to planning and execution, we create and distribute high quality content that hooks your target audience and powers you up Google’s rankings.

What we see

Content Marketing wins three times the leads of Paid Search, plus it generates over three times the leads of outbound marketing and costs 62% less. Despite this, and the fact that every business knows Google rewards fresh, good quality content, they can’t always find the time or the skills internally to deliver it strategically. And, despite knowing that a keyword strategy is critical to organic traffic and rankings, the content produced doesn’t quite integrate SEO data effectively.

What we do

Utilising data and making efficient use of your expert input, our writers and creatives produce engaging content for your users and optimise it for Google. We can run the whole show or alternatively provide a framework and process to support your in-house content team and make your activities more productive, targeted and successful. Our activities are  measured and reported against agreed objectives, so we can continually analyse and refine a long-term winning strategy for your brand.

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Ask us about how we can optimise your revenue with Acquisition Marketing.

Creativity powered by data

Content Marketing (which stimulates interest and makes conversions) naturally partners with SEO (which uses data to power visibility to your target audience). By exploiting your customer data and highlighting your expertise, we can truly address the needs of your customers – providing them with the right content, in the right place, at the right time to make a conversion. And what’s good for them is good for Google.

Collaborative working

We collaborate with your experts for the content for the best results. We also share our content plans, so you can see progress in real time. Monthly reporting includes critical insights and our regular scheduled calls and meetings keep you updated and informed.

Service guarantee

We pride ourselves on high levels of service with good communication and complete transparency – see our service agreement.

Additional Acquisition Services
Acquisition case studies

Connect with your target customers using a strategy that maximises the power of your data.

Our marketing strategies drive relevant traffic to your website, utilising key data to carry on hitting your KPIs. We measure success through brand awareness, traffic levels, ad interactions, social engagement and impressions.