Tag: shopping

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24.08.2026 Annabel Pearson
What makes a high-converting product page?
The product page is where your acquisition spend either turns into revenue or leaks away. Every pound of paid and organic effort ends up funnelling into it. Thijs and Kieran discuss simple changes for your product pages.
- UX & CRO
- Voices

21.07.2026 Annabel Pearson
How to use AI for product descriptions (without hurting SEO)
AI can draft a factual product description in seconds. Whether that helps or hurts your SEO comes down to what you do before you press generate, and who checks the output after.
- AI
- SEO

06.02.2026 Tom Morton
Marketing spend up, results down? What's changed for Home & Garden retailers
Digital marketing costs more and delivers less for home and garden retailers. The answer isn't pulling back from digital—it's fixing three specific problems most brands are ignoring.
- AI
- Organic Social

05.11.2021 Leon Calverley
Developing a winning PPC keyword strategy
When it comes to PPC keyword strategy, the only right way to do it is by having a clear plan and goals. At Door4, we believe using our Test and Learn Approach encourages to scale a business up and achieve ROAS.

14.10.2021 Sean Dwyer
What is shopping feed optimisation?
Optimise your product feeds to get better ROI from your campaigns.
- Paid Media