A lot of the browser-based site speed checkers like Lighthouse or GT metrics offer you fantastic insight these days. Some of it’s really technical, and some of it is simple stuff like your images are too big, that you can act on straight away.
Also if you’re using a pluggable system like WordPress it’s a good idea to audit the modules and things that you’re installing if something’s not getting used it’s adding bloat for no reason.
14.04.2023|We asked Door4 Head of Acquisition, Tom Morton, Should I use AI to write content on my website?
06.04.2023|We asked Door4 Performance Strategist, Holly Neal, How do you use customer data to inform conversion rate optimisation?
04.04.2023|We asked Door4 Head of Acquisition, Tom Morton, How do we measure the success of influencer marketing campaigns?
ScrapbookWe have a lot to talk about.
Door4 opinions and insight - exploring performance marketing, communications and optimisation.