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  1. Advantage: AI – A Workshop for Business Leaders – May 2
  • Live event
  • Now taking bookings
Door4, Burnley Wharf, Manchester Road, BB11 1JG
Friday 2 May 2025   09:00 - 11:00
Advantage: AI – A Workshop for Business Leaders – May 2
This AI workshop for leaders demystifies AI for marketing, operations, and growth. Learn theory and practical applications at Door4.
Speakers
  • Leon Calverley

Join us for an exclusive 90-minute informal workshop designed to demystify artificial intelligence (AI and GenAI) and empower business leaders to harness its transformative potential.

In this workshop, you’ll discover:

  • Core concepts of AI and its various types.
  • Practical applications of AI in marketing and business operations.
  • How to leverage AI tools such as ChatGPT, Gemini, and Midjourney.
  • Integrating your existing tools and CRM with AI
  • Prompt engineering techniques for effective AI interaction.
  • Ethical considerations surrounding AI development and deployment.
  • Future trends and advancements in AI.

 

Thanks Leon and team. As ever, you've nailed it with another insightful and charismatic presentation. Really useful and actionable AI information.
PA
Head of Marketing - Regional Property Services Group

Who should attend:

  • Business leaders
  • CEOs and Founders
  • Marketing professionals
  • Operations managers
  • Anyone interested in leveraging AI for business growth

 

It was really helpful to crystalise my understanding of AI. The talk was well pitched - not too complex nor overly simplistic. The delivery of the presentation was excellent, highly engaging. I really did enjoy it and it was very thought provoking, which is what I was hoping for.
MB
Head of E-commerce - Automotive Group

Why Come Along?

  • Get a head start in today’s AI-powered world
  • Learn how AI can help you work smarter, not harder
  • Explore real-life AI tools you can use in marketing and business
  • Understand the ethical side of AI and how to use it responsibly

You don’t need any AI experience – this session is perfect for beginners. We’ll keep things simple, clear, and practical, with plenty of hands-on examples to bring it all to life. It’s a relaxed, informal workshop where questions are always welcome (there’s no such thing as a silly one!).

Join us to unlock how AI can really work for your business.
Snacks and refreshments included!

Do I need to understand technology or AI to attend?
No, this is a foundational session, designed to inform and educate business leaders, marketers and managers about the power and capabilities of AI.

How long does the session last?
We will run from 09:00 to 10:30. You’re very welcome to stick around at Door4 and chat with our team afterward.

Is it a sales pitch?
No, definitely not. There is nothing to ‘buy’ at the end of this.

Can I bring a guest?
We have limited space in our conference room, so we prefer to restrict tickets to one per organisation. Please email us if you wish to bring more than one person. Everybody attending must register on Eventbrite.

Is there car parking?
Yes, we have free car parking on-site for delegates.

 

Schedule of events

08:30 - 09:00
Refreshments
Plenty of tea, coffee and pastries
09:00 - 10:30
Advantage:AI - Presentation
Presented by Door4 Founder, Leon Calverley
10:30 - 11:00
Q&A and close
There's no such thing as a silly question, so ask away!