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  1. From Insight to Impact: Campaign Planning for Home & Garden Marketing

June 2024

From Insight to Impact: Campaign Planning for Home & Garden Marketing

Are you a Home or Garden brand struggling to keep up with the need to refine your campaigns and strategies constantly?

Our event will tackle these challenges head-on:
  • Navigating consumer shifts: Adapt to changing consumer behaviours and preferences in the home and garden market.
  • Elevating visibility in a crowded marketplace: Ensure your brand stands out in a highly competitive online landscape.
  • Enhancing ROI: Refine your marketing efforts, reduce waste, and significantly improve your return on investment.

Interactive Sessions Led by Door4 experts

Join us as we delve deeper into the “Living, Learning, Buying” model, revealing its extensive application beyond media and advertising. We’ll discuss how this model can transform the e-commerce journey, especially in the home and garden market, and how it can benefit your brand.

Gain insight into the role of content, aesthetics, and site functionality, and how testing and optimisation can lead to unprecedented performance improvements.

Tailored Strategies for Home and Garden Marketing

Learn our tried and tested strategies that address the unique challenges and opportunities in the home and garden sector. From converting casual browsers into loyal customers to optimising your online presence for maximum impact, our speakers will guide you through actionable insights to revamp your campaign planning.

Embrace these challenges as opportunities for growth and innovation in our interactive, hands-on event.

Leave our event armed with the know-how to craft consistent marketing frameworks that deliver results time and time again.

Our events are interactive, not a dull, boring lecture! There will be several fun exercises related to the Home & Garden sector throughout to put into practice your learning.

The event starts at 9:00am, with a complimentary hot breakfast served. The presentation will then kick off at 9:30am.
We’ll be wrapped up by 12:00pm with some light networking and a chance to chat to the Door4 team at the end.

What to expect on the day

9:00am - 9:30am
Welcome & Breakfast
A hot breakfast sandwich and coffee (or tea) and pre-event networking opportunity.
9:30am - 9:40am
House keeping
Leon talks you through what to expect and introduces the team.
9:40am - 10:30am
Interactive session
Sean and Tom take you on a marketing journey! Discover the secret to thriving in a fast-changing marketplace.
10:30am - 10:40am
Break
Catch a breath and help yourself to free beverages
10:40am - 11:45am
Interactive session
The event continues! We'll explore the Living, Learning, Buying model with real life home & garden examples, plus there are interactive team tasks to put into practice your learnings.
11:45am - 11:55am
Q and A
Feel free to grill our team on the content.
11:55am - 12:00noon
The event wraps up
Feel free to stick around and chat if you have the time, we’d love to get to know you better! 😍