What kind of clients do Door4 look for?
Our performance framework is particularly suited to “digitally reliant” e-commerce and lead-generation businesses.
That is, companies that either trade online (selling goods and services, and usually taking online payment) or are looking to create a volume of leads/enquiries.
What is an ideal referral?
We really look for businesses that want to grow, ambitiously.
These will usually invest in most aspects of digital performance marketing. For Door4, that includes:
- SEO – organic search, technical SEO and content
- Paid media – Google Adwords, PPC, paid social, Google Shopping
- Conversion Rate Optimisation/UX– continually improving transactional and lead-generation website performance
- Web development – lead-generation and e-commerce businesses
Of course, every business has different needs, but this gives our prospective Partners a good indication.
That makes sense – but what size do referrals need to be?
Most of our clients invest in digital marketing as a core operational expense.
Usually, we’re looking to engage clients who generate annual sales of >£3 million, and spend £3000+ per month with their digital agency.
That’s not to say we don’t consider smaller challenger brands, but to ensure we’re on the same page, we don’t typically work with start-ups and micro-businesses.
Any specific sectors?
We work well with clients in:
- home & garden (furniture, garden equipment, etc)
- aftermarket automotive (paint and vehicle resale)
- renewables (solar, renewable energy projects)
- family sector (fostering)
- medtech (healthcare equipment)
- legal services (lawyers, barristers)
We are happy to consider most sectors*, as long as the client has marketing ambition.
* we avoid gambling/tobacco/vaping.